Sunday, November 23, 2008

Step into the unknown - paid advertising

It has been a month since my first post. I have had terrible access to internet, so things have been slow. Getting the new adsense websites traffic has been a big focus - and so far not successful. We (foolishly) spent $22 for a million visitors - and so far have got less than 100 visitors - and that was over 2 weeks ago. So perhaps in 6 years I will get my millionth visitor.

We have been exploring other online money making avenues. Having had reasonable success in getting free organic search rankings in the past we have never gone down the paid advertising route. BUT ... it is taking too long. For fear of being someone who looks at their adsense report 20 times a day ... I need to wait a while for them to rank - and in the meantime ... we are going over to the other side. Adwords. Not having much money at all to start - I have redeemed my bonus $25 from my godaddy.com hosting account and I am sitting on the precipice ready to launch my first campaign.

I have heard so many adwords horror stories I havent been keen to jump in unprepared so ... spending more money on learning I signed up for ppcclassroom.com . I have spent the last 2 days doing the lessons and the quizes at the end of each module. I have to say my eyes have been opened. I totally understand why some win big at this game and most give up. It is hard work (no surprise - everything seems to be hard work). PPC Classroom has been very informative, with very detailed step by step instructions (written and in video) about how to use a raft of tools to optimize your campaigns for maximum profit. Sounds good to me - yet here I am - blogging - not clicking the activate button.

I guess this procrastination is now I realise my "finished" websites arent going to cut it with the quality score. One thing needed is an about us, contact us page. So I thought this blog might just cover that off with out my having to repeat myself on each website. So I guess I will be updating this more often.

So what is my first adwords product - We joined nicherevolution.com and they provide two ebook products per month. So the first one I have setup is www.everyday-feng-shui.info - I am hosting on godaddy.com and have used clickbank.com as my payment gateway. I am setting up the second product on the domain www.flavor-cooking-seasonings.info but will use paypal.com as my payment gateway. I guess I am experimenting on using the affiliate network of clickbank (which costs $50 to setup an account) vs my own advertising.

Well, thats the plan. Nice chatting. I guess I better stop procrastinating and go get them running. How exciting if I make some money. Fingers crossed.